The lead article in the latest issue of s Communiqué for Success reveals that far from being the kind of lovely lady who rejoices in handing out cough drops while sipping chamomile tea, Aunty AIDA is more akin to Checkpoint Charlie in character.
AIDA is in fact one of the most useful formulas for keeping your creative thinking on tap. And it has the potential to substitute flagging sales with a roaring trade . . . BUT only if you pay attention.
To read the full article and gain hidden links to recent CfS newsletter editions, you’ll have to become a subscriber. As well as being FREE, you’ll receive a business-building report and audio CD simply for signing up and trying it out.
Recent CfS newsletter issues cover:
- The Most Important Action You Can Take For Your Business This Year
- Recession-Proof Your Business
- Stand Apart From ‘Me-Too’ Competitors
- Stop! Don’t Post that Letter!
- Common Mistakes that Can Kill Business
- When Push Comes to Shove
- How to Bolster Trust on Your Website
- Just How Believable Are You?