Month: November 2024

Without a marketing plan, your business will meander along the ‘hit and miss’ path. For you will tend to set no specific goals, and therefore not really progress. Your budget, time and other resources allocation will be either non-existent or haphazard at best. And generally you will intentionally or not let things slide. But all…

Picture by ‘bargainmoose’, ‘MOO’ and ‘FRINGEy’ via Flickr I ventured outdoors to a networking function the other day (being a writer, Im afraid I live up to that semi-reclusive stereotype. Oh, heck, lets just say Im more comfortable liaising via the written word than face to face, where I often fall flat on my face.…

  If you really want your business to be as successful as it can be — to thrive and not just survive… If you really want to make the most of the investment you’ve made in it, then you have to continually find ways to offer your customers unique advantages they can’t get elsewhere. Continue…